
Do you know where your personal information is today? You should - but "they" won't even tell you they're collecting it. HELP!!!
The Privacy Commissioner of Canada has launched a public consultation on emerging technologies, including online tracking, profiling and targeting of consumers by business. The deadline for written submissions is March 15th.
"In the practice of online consumer tracking, data about the browsing habits of individuals is collected through digital markers such as cookies. Additional data may be gathered using other technologies, such as deep packet inspection and the global positioning systems (GPS) common in many mobile communications devices.
Individuals themselves, moreover, volunteer significant amounts of personal information, especially through their participation in social networking sites, such as Facebook, MySpace and LinkedIn, and other popular web-based services such as foursquare.
Personal data can be collated and mapped against other types of information to generate detailed personal profiles. Such profiles are valuable to marketers and other enterprises that want to target products or services to people of a particular demographic or with specific purchasing preferences. Companies may also use the information to evaluate the popularity or success of their online products or services.
Proponents say that online consumer tracking, profiling and targeting supports free Internet content, allows people to receive more relevant advertising and discount offers, and promotes the development of useful services. For example, in conjunction with data from sources such as GPS and cellular networks, users can enjoy location-based services that recommend nearby restaurants or keep tabs on the whereabouts of friends.
Critics, however, warn that people may be unaware that their personal information is being collected, and do not understand how it is used. They also argue that, even when the information is anonymous, it can sometimes be combined with other information to identify individuals."
They're soliciting written submissions from the general public and I intend to submit one. What I'm looking for is information from you, including opinions, that I can include in my submission.
I know you are busy - so am I - but if we work together maybe we can counter the well-funded lobbyists, including those of the publishing industries who want to be able to include privacy-invasive information gathering in the Digital Rights Management systems they want the government to enshrine in law that we can't break or circumvent.
There have been 3 recent Copyright law bills proposed that completely break privacy in my humble opinion. Fortunately all three have fortunately died on the order paper - but the most recent news is that the United States is using their ability to block trade in sugar from Costa Rica until Costa Rica (a nation of about 4.5 million people) knuckles under and implements a US-style copyright regime complete with "DMCA-style protections" (aka you're guilty until you prove you're innocent). With Free Trade always on the table between Canada and the US, and the "secret" ACTA in negotiation which includes similar copyright and anti-circumvention provisions to the DMCA, now is the time to hook privacy into the argument in a big way.
In addition, the European Union is pressuring Canada to extend author copyright to 70 years from the current 50 (remember, it was originally 14 years) and also jump on the anti-circumvention bandwagon.
The privacy aspects in copyright must be addressed.
The privacy aspects of the internet in general must be understood and our government must be made aware of what we feel are relevant problems and concerns.
You have to think about this in the context of your use of technologies in the networked world - read on for some examples that should make you think - and hopefully respond.